About Us

StartSampling, Inc. is an online B2B marketing and research services company that creates a direct link between marketing professionals and interested, engaged consumers. StartSampling works with professionals from consumer packaged goods and other industries to reach consumers who are eager to 'Try Something New' and share their opinions. 


Products & Services

We help companies create a direct link to consumers by creating and managing online sampling, feedback and research events for many of the leading brands in the U.S. and Canada. 

Research services at StartSampling are based on your specific needs and objectives. We can program a simple or complex survey; design, deploy and analyze a full-scale research study; or create and support an ongoing program of research—with sample from our highly-interactive panel members, or from one of our partner sites.


Syndicated Insights

SPI Report:

StartSampling, Inc. and McElroy Inc., have developed the first-ever SPI Report, a new quarterly research offering that uncovers a unique path to recommendation and distinct marketing preferences among population's most influential consumers...